(CBL Associates Properties)
GYDesign developed and implemented a comprehensive exterior and interior Environmental Graphics program for this major regional mall renovation located in Rockford, IL.
Work consisted of the development and three dimensional realization of a new project logotype displayed in combination halo-lit and direct illuminated entry graphics located at mall entrances and on monument signage at primary vehicular entry points. Directional graphics guided motorists in to major anchors and parking, and then provided exiting information back to roadways surrounding the development.
Interior graphics consisted of colorful pedestrian wayfinding signage located at key corridor points and intersections directing shoppers to major anchors, restrooms, management offices, food court, and other mall amenities. ADA-complient plaque signage identified all public related destinations.